|Field of Study:||Marketing/Marketing Management, General
|Description:||Gain a Chartered Institute of Marketing (CIM) accredited degree in marketing, recognised by major employers. Work on live marketing campaigns for UK and International businesses and explore the exciting challenge of connecting products, services and brands to potential customers.
Focus on digital activities; learn about the development of new products and brands. You’ll also cover competitor analysis, sales and distribution strategies, and research and development. Learn to understand the unique challenges of marketing to different cultures, exploring the role of marketing strategy in the effective development of an organisation.