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IE University - Graduate Programs

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Digital Marketing and Analytics

IE University - Graduate Programs

Degree:Master
Field of Study:Data Entry/Microcomputer Applications, General
Data Modeling/Warehousing and Database Administration
Data Processing and Data Processing Technology/Technician
Marketing, Other
Informatics
Length:10 Month(s)
Cost per year:*
National: $48,574

The tuition cost given is converted from euros.


Careers:Data Engineer

Description:

The fast pace of digital disruption has forced traditional marketing channels to step aside and make room for their online alternatives: smartphones, social media, video and email marketing. The Master in Digital Marketing trains you to manage the demands of the new digital era. You will learn how to launch marketing campaigns by creating and managing digital content, while simultaneously gaining an in-depth understanding of the power of social media, influencer marketing and e-commerce as a way to boost sales of global products and services.

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Modified on September 26, 2023
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