|Faculty:||John Molson School of Business
|Field of Study:||Marketing/Marketing Management, General
|Description:||Marketing is the art of persuasion: how to convey ideas, manage buzz and create desire. You persuade people to do things like: buy a car or vote for a politician. And it doesn’t matter if you sell smart phones or sustainable living, you’ll learn the strategies, tactics and measurements behind influencing consumer choices.
Work terms make it possible for you to: plan and organize events, conduct marketing research, project development and analysis, participate in fundraising campaigns, review merchandising trends, and create public relations strategies and perform related tasks.
|Cost per year:*||
Please use the Tuition Fee Calculator to determine tuition for this program: http://www.concordia.ca/admissions/tuition-and-fees/undergraduate/calculator/.