Concordia University


Program Information

School:Concordia University
Faculty:John Molson School of Business
Degree:Bachelor; Co-op
Field of Study:Marketing/Marketing Management, General
Description:Marketing is the art of persuasion: how to convey ideas, manage buzz and create desire. You persuade people to do things like: buy a car or vote for a politician. And it doesn’t matter if you sell smart phones or sustainable living, you’ll learn the strategies, tactics and measurements behind influencing consumer choices.

Work terms make it possible for you to: plan and organize events, conduct marketing research, project development and analysis, participate in fundraising campaigns, review merchandising trends, and create public relations strategies and perform related tasks.
URL:Marketing at Concordia University
Length:3 Year(s)
Cost per year:*
Provincial: $3,916
National: $8,816

Please use the Tuition Fee Calculator to determine tuition for this program:

Admission Requirements

Grade for Entrance Previous Year (%)*80

These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.

  • 3 of  Grade12 English  or  Grade12 Mathematics  or  Grade12 Economics 

Quebec CEGEPS applicants must have completion of a two-year pre-university program or a three-year professional DEC (Diplôme d'études collégiales). For students from other provinces, Concordia requires a high school diploma and between four to six Grade 12 subjects, including Grade 12 English. An 80% in Mathematics 12 is also required. Please see for details. 75% in Mathematics 201–103 or 201–NYA (Calculus I) and Mathematics 201–105 or 201–NYC (Linear Algebra) are required as well as, 75% in Introduction to Macroeconomics and Introduction to Microeconomics. A pass in Computer Literacy is also required.

* The entrance grade may change from year to year. Please contact the school for further information.

* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.

Modified on July 22, 2016