Kwantlen Polytechnic University

Marketing Management

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Program Information

School:Kwantlen Polytechnic University
Faculty:School of Business
Degree:Bachelor; Co-op
Field of Study:Marketing/Marketing Management, General
Description:The Bachelor of Business Administration in Marketing Management program includes intensive applied business training with an emphasis on marketing management, as well as new and emerging media and marketing analytics. The practical learning outcomes are grounded in curriculum that is accountable, global, team-based, and uses contemporary quantitative and qualitative tools. Course content is industry driven and was developed in consultation with industry experts to ensure that KPU's B.B.A. in Marketing Management graduates are ready to work. This degree is an appropriate goal for individuals who aspire to acquire leadership positions in the marketing profession.

Co-operative Education gives a student the opportunity to apply the skills gained during academic study in paid, practical work experience semesters. Degree students can complete a minimum of three work terms while completing their degree. Work terms generally occur full-time in separate four-month work semesters but may also be available part-time over an eight-month continuous (parallel) placement. Work semesters alternate with academic study.
URL:Marketing Management at Kwantlen Polytechnic University
Length:4 Year(s)
Cost per year:*
Provincial: $4,170
National: $4,170

The Co-operative Education tuition fee is $625.50 per full-time work term and $312.75 per part-time work term.
Scholarships:2
Careers:Fundraising ConsultantsBuyersAdvertising and Promotion Consultants

* The entrance grade may change from year to year. Please contact the school for further information.

* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.

Modified on August 08, 2017