Faculty: Faculty of Business
Degree(s): Bachelor of Business Administration
Campus: Saint John
University of New Brunswick Saint John BBA students who major in the Digital Business Design Program are introduced to the relationship between business and networked online commerce.
Whether you are interested in marketing, accounting, process design, operations, strategy, human resources, or organizational change, success in today’s business environment depends on the ability to take advantage of e-business strategies.
UNB Saint John is a leader in the field of Digital Business Design, and will equip students for positions in traditional firms and new technology startups, or give them the skills to start their own businesses. Our graduates also have the knowledge and skills to qualify for other professional programs or graduate studies.
To major in Digital Business Design in the BBA program, students must complete a minimum of eight term courses (24 credit hours). Six of these courses are compulsory; the remaining two courses must be chosen from available electives.
Or choose any other two courses (six credit hours) with Faculty of Business approval.
Introduces part-time students to a broad range of business disciplines, which is then complemented by a number of intermediate and advanced courses that explore the specific principles of electronic commerce.
Includes Introduction to Electronic Commerce, Technology Fundamentals of Electronic Commerce, and two other approved courses
For admission requirements, select "Business" in our admission requirements tool.