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 Marketing
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SchoolUniversity of Calgary
LocationCalgary, AB, Canada
School TypeUniversity
School SizeFull-time Undergraduate: 27,000
DegreeBachelor
Honours
Co-op
Length4 Year(s)
Entry Grade (%)*80%
Prerequisites
Prerequisites Notes
Cost
National: $8,999
International: $21,951
Scholarships3 scholarship(s)
DescriptionAs a marketing student you will develop skills to assess market and organizational situations, analyze trends, identify potential target markets and conduct market research. By the time you graduate, you will be able to complete marketing plans with recommendations for product development, pricing strategies and tactics, public relations and advertising campaigns, sales promotions, customer service enhancements and distribution systems. Your career options include advertising account executive, brand manager and marketing strategist. The Co-op program allows you to alternate in-school learning with 12 to 16 months of full-time paid work experience.
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*We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.