The impact of the 2012 Olympics and the rise in childhood obesity and other health problems means there's probably never been a greater interest in the role that sport and exercise plays in people's lives.
So where better, then, to study the subject in depth than in London's Olympic heartland and at a university which takes sport and its role in the community so seriously?
It's an exciting time to be involved in the sports industry. It's growing and evolving as successive governments recognise the need for people to be active. Our course reflects this with its inclusive approach to sport and PE.
Remember, because there are no general education courses, you can earn a bachelor's degree in only 3 years at UEL.