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| Marketing Management | | |
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School | Seneca Polytechnic | | |
Location | Toronto, ON, Canada | | |
School Type | College | | |
School Size | Full-time Undergraduate: 28,000
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Degree | Certificate | | |
Honours | | | |
Co-op | | | |
Length | 8 Month(s) | | |
Entry Grade (%)* | | | |
Prerequisites | | | |
Prerequisites Notes | - A recognized degree from an accredited institution; OR
- Mature applicants with 3 to 5 years of documented work experience in a related field may be considered. Relevant résumé and references must be provided.
- English proficiency at the postsecondary level. | | |
Cost | National: | $5,261 | International: | $14,200 |
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Scholarships | 7 scholarship(s) | | |
Description | With a degree, diploma or relevant work experience you could enhance your resume with the advanced marketing concepts and techniques taught in Seneca’s Marketing Management graduate certificate program. During this 28-week intensive program you will gain skills and knowledge in several key areas including: marketing research techniques, launching a new product or service, market segmentation techniques, pricing strategies, promotion and communications strategies, generating new accounts and sales revenues, and strategic market planning. Best of all, you can benefit from industry/association field work or optional co-op placement that puts all your learning to work and helps you build industry connections.
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Next Steps | | | |
*We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.