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| | Marketing | | |
| | ChangeRemoveSave | Add | Add |
| School | University of Gloucestershire | | |
| Location | Cheltenham, EGL, United Kingdom | | |
| School Type | University | | |
| School Size | Full-time Undergraduate: 7,065
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| Degree | Bachelor | | |
| Honours | | | |
| Co-op | | | |
| Length | 3 Year(s) | | |
| Entry Grade (%)* | | | |
| Prerequisites | | | |
| Prerequisites Notes | 65% in Grade 11 English | | |
| Cost | | | |
| Scholarships | | | |
| Description | You’ll study the fundamental principles of marketing with particular emphasis on digital strategy, implementation and analysis. You’ll understand marketing automation, omni-channel marketing and performance measurement through Google Analytics. As you progress there is also an exciting list of study options to suit your interests or career choice such as e-interactivity and social media, cultural issues, international marketing and lots more.
You’ll develop key practical skills such as how to use software solutions such as Dreamweaver, Illustrator and InDesign; how to develop and launch a new product; how to analyse a competitor; how to write a sales and distribution strategy and undertake research.
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| Next Steps | | | |
*We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.
