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 Marketing (BComm)
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SchoolConcordia University
LocationMontreal, QC, Canada
School TypeUniversity
School SizeFull-time Undergraduate: 37,154
Full-time Graduate: 9,675
DegreeBachelor
Honours
Co-op
Length3 Year(s)
Entry Grade (%)*80%
Prerequisites
  •  Grade12 Mathematics 
  •  Grade12 English 
Prerequisites Notes
Cost
Provincial: $4,317
National: $9,881
International: $29,214
Scholarships1 scholarship(s)
DescriptionMarketing is the art of persuasion: how to convey ideas, manage buzz and create desire. You persuade people to do things like: buy a car or vote for a politician. And it doesn’t matter if you sell smart phones or sustainable living, you’ll learn the strategies, tactics and measurements behind influencing consumer choices.

Work terms make it possible for you to: plan and organize events, conduct marketing research, project development and analysis, participate in fundraising campaigns, review merchandising trends, and create public relations strategies and perform related tasks. The Co-op program gives you the chance to complete paid work terms that last 12 to 16 weeks.
Next StepsRequest Info

*We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.