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 Marketing Management
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SchoolUniversity of Guelph
LocationGuelph, ON, Canada
School TypeUniversity
School SizeFull-time Undergraduate: 22,000
Full-time Graduate: 7,000
DegreeBachelor
Honours
Co-op
Length5 Year(s)
Entry Grade (%)*80% to 82%
Prerequisites
  •  Grade12 English 
  •  Grade12 Advanced Functions 
  •  Grade12 Mathematics 
Prerequisites NotesApplicants are required to have an Ontario Secondary School Diploma (OSSD), with ENG4U, Advanced Functions, 1 additional 4U math, and 3 additional 4U or 4M courses.
Cost
National: $9,489
International: $33,404
Scholarships14 scholarship(s)
DescriptionThe Marketing Management major is interdisciplinary, follows a liberal education philosophy, and is built on the Department’s expertise in the field of marketing and consumer research.

The Department of Marketing and Consumer Studies prepares students for a career in marketing but also for educating them so that they can be active and engaged citizens. This is achieved from a balanced curriculum of marketing and liberal education courses that provide students with an understanding of the world they will work and live in. Students will gain knowledge in creating, communicating, and delivering product offerings to create value to stakeholders in a global and connected economy. Students completing this major will be prepared to pursue a variety of marketing career paths and diverse leadership roles.
Next StepsRequest Info

*We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.