| This degree is ideal if you are interested in developing new businesses, while also recognising the importance of understanding business fundamentals and how small and medium sized enterprises gain viability in specific contexts. You will explore how innovation and business development can be undertaken by both start-up and established organisations and evaluate the risks and challenges that this presents. The aim is to follow ideas from inception, through development, to launch. If you see yourself as someone who is creative, can take the initiative, and welcomes change and challenge, then this is the course for you. |
