The Business Administration program is designed to provide students with an in-depth understanding of marketing and sales management with a foundation in other business areas. With a strong project focus tied to real-world issues, practical work will involve everything from market analysis and consumer behaviour to infomercials, advertising and media communications. Along the way, they will be exposed to areas such as sales techniques, retail management, sports, marketing, tourism, import/export development and event planning. Of course, a heavy dose of Internet marketing will include search engine optimization, social media tactics, online research, Internet metrics, Internet ROI and starting an online business.
ATE / Co-op: This program is registered with the Quebec government as an ATE/Work-Study program. Eligible students apply to work at 2 paid stages. During the program, the 8 to 14 week long stages, (25-35 hrs/wk), take place during the period of May to August. Students enrolled in this option will be paid employees of the company during the period of their stage and supervised by a representative of the company and the ATE professor. Employment opportunities will be approved by the program’s professor based on the competencies obtained by the students in the prior year(s). |
These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
CEGEP Admission Requirements:
A Secondary School Diploma which includes: Secondary 5 Language of Instruction, Secondary 5 Second Language, Secondary 4 Mathematics, Secondary 4 Science and Technology or Secondary 4 Applied Science and Technology, Secondary 4 History and Citizenship Education.
OR a Secondary School Vocational Diploma which includes: Secondary 5 Language of Instruction, Secondary 5 Second Language, Secondary 4 Mathematics.
OR Applicants who have not studied in Québec must have education deemed equivalent by the College.
Program Prerequisites: Sec. IV Mathematics Cultural, Social and Technical Option.
ATE / Co-op Requirements: Students do not apply to the ATE program separately, but must be accepted into the regular Business Administration program (410.DO). They may then apply to the ATE program during their first year of study. Criteria for the co-op option include:
1. maintaining a 72% minimum average during the course of their CEGEP studies
2. passing all Business Administration courses
3. attending periodic training seminars |
| Application Notes : | John Abbott College is affiliated with the Service régional d’admission du Montréal métropolitain (SRAM) and uses its online application service.
To apply:
Complete the online application at http://sram.omnivox.ca
Select John Abbott and the program of your choice along with the corresponding SRAM program number: 410.D0
If applicable, mail in photocopies of all required documents and the application fee. |
* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.
