Long Island University

Sports Communication & Marketing (BA)

Long Island University

Faculty:Roc Nation School of Music, Sports & Entertainment
Degree:Bachelor
Field of Study:Sport and Fitness Administration/Management
Sports Communication
Length:4 Year(s)
Cost per year:*
National: $57,236

Cost is an approximation, converted to Canadian dollars.



Careers:Recreation and Sports ManagersCoaches

Description:

The Roc Nation’s School of Music, Sports & Entertainment’s innovative B.A. in Sports Communication & Marketing – unique in the NYC metropolitan area – prepares students for careers in a dynamic and growing spectrum of sports media. Because the business of sports is a $200 billion industry in the U.S., the demand for students with knowledge of business and communication is growing. Students will gain hands-on experience in areas such as sports writing and reporting; promotion of sports teams, events and products; performing as a play-by-play announcer or program host; and production of sports content for traditional, online and social media. Graduates of the major can pursue internships an jobs in sports broadcasting, sports management, or sports information.

Prerequisites:

Grade for Entrance Previous Year (%)*80
Additional Admission Requirements:

    Undergraduate Admissions:

    • Complete the online application at liu.edu/apply
    • Submit transcripts from all high schools and post-secondary institutions attended
    • [Optional] Submit SAT or ACT Test Scores (SAT: LIU Code 2369/ ACT: LIU Code 2792)

    If you previously enrolled at a college or university located outside of the U.S., course-by-course credential evaluation must be completed by a member of National Association of Credential Evaluation Services (NACES). Visit Frequently Asked Questions | Long Island University for more details.

    * The entrance grade may change from year to year. Please contact the school for further information.

    * We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.

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    Modified on October 15, 2025

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