The MA Business and Marketing degree is designed for graduates wishing to start, or further develop, careers in marketing. It explores the principles, theoretical concepts and practice of marketing within the context of business and management. The degree enables students to develop their academic and applied skills in marketing through the study of advertising, global brand management, customer loyalty, public relations and market research.
The programme will also develop students’ knowledge and skills across a broader range of business and management subjects, including organisations, their management and the changing external environment in which they operate and develop students’ ability to take a strategic overview of business and organisational issues. |
These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
A 2.ii undergraduate degree, or equivalent, in a relevant subject (e.g. Business, Management, Finance). Applicants with equivalent professional qualifications and/or relevant practical experience and applications from working professionals with non-graduate qualifications will be considered on an individual basis.
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| Test Scores: | - International English Language Testing System (academic or immigration)
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| Application Notes : | Applicants from Canada need NOT provide additional evidence of English Language ability, if previous education was with English medium of instruction. Otherwise, an IELTS overall 6.0 with 5.5 in each component or equivalent is normally required. |
* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.