IE Business School

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International MBA & Master in Customer Experience and Innovation

IE Business School

Faculty:Business School
Field of Study:Business Administration and Management, General
Marketing Research
Marketing/Marketing Management, General
Course Based:Yes
Length:19 Month(s)
Cost per year:*
National: $146,660

Fees converted from Euros to Canadian Dollars. Amount may vary due to current exchange rate.

Careers:Advertising ManagersBanking, Credit and Other Investment ManagersMarket Research Analysts


In today’s digital world, it’s no longer an option to rely on traditional business models. User-centered design is the way of the future—and, for that matter, the present. This Dual Degree will prepare you to face these new realities by encouraging you to think critically about the customer journey and develop products and services that optimize user experiences through innovative design. What’s more, you’ll complement these skills with the managerial and organizational training of IE University’s world-renowned International MBA. At IE Business School, we believe that the leaders of tomorrow must possess not only a deep understanding of effective leadership strategies, but also specialized knowledge in emerging fields. This degree program provides the best of both worlds; first it lays a solid foundation in business fundamentals through the International MBA, which it then builds upon with the specific skills needed to drive innovation in the design of products, services and brands.

When it comes to efficiency and rigor, IE University’s Dual Degrees are among the best postgraduate programs in the world. In less than two years, you’ll gain valuable real-world experience and technical expertise that will elevate your career to the next level. You’ll learn how to transform the customer experience, think outside the box and apply what you’re learning in real-world situations. Design your own educational path and take the next step toward your professional goals with all of IE University’s resources at your fingertips.


These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
    Bachelor degree from an accredited university
    Additional Admission Requirements:
    • Letter(s) of Reference
    • Resume/Curriculum Vitae
    For information on admission requirements, please visit our website.

    * We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.

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