|Marketing emphasizes competitive advantages of for-profit and not-for-profit organizations and examines the inter-relationships that exist among their customers or members, the competition, and internal resources. A key part of marketing consists of gaining insights into customer needs and then developing effective marketing strategies to serve those needs. The Marketing Management Diploma is a comprehensive program designed to provide a solid, general foundation in this exciting field. Study begins with emphasis on basic business knowledge and skills, and then intensively explores the discipline of Marketing, with emphasis on the job skills and experience that business demands. Projects with local businesses and organizations are also included in order to provide real world experience.
|Grade for Entrance Previous Year (%)*
|These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
Applicants must be graduates of a BC secondary school or an equivalent school system.
|Application Notes :
|Please note, this is an open intake undergraduate area of study. Applicants must meet faculty admission requirements.
* The entrance grade may change from year to year. Please contact the school for further information.
* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.