The Sprott Shaw College Business Administration Sales & Digital Marketing certificate program equips individuals to:
Develop strategic marketing plans
Conduct primary and secondary market research
Manage various digital marketing channels such as social media
Evaluate return on investment for various marketing media
Use Search Engine Optimization and web analytics to improve profitability
Devise and execute effective sales presentations and negotiation strategies
Productively use MS Office including Word and Excel
Communicate effectively using various communication channels |
These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
Grade 12/GED or mature student status. Applicants must successfully complete the admissions interview and entrance assessments. |
* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.