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| Marketing (Digital Marketing Concentration) | | |
| ChangeRemoveSave | Add | Add |
School | McMaster University | | |
Location | Hamilton, ON, Canada | | |
School Type | University | | |
School Size | Full-time Undergraduate: 28,290 Full-time Graduate: 4,857 | | |
Degree | Diploma | | |
Honours | | | |
Co-op | | | |
Length | | | |
Entry Grade (%)* | | | |
Prerequisites | | | |
Prerequisites Notes | | | |
Cost | | | |
Scholarships | 1 scholarship(s) | | |
Description | Digital marketing has revolutionized the way marketing and communications professionals connect to their audience.
Data management, strong marketing strategies, and web analytics are now critical to meeting your communications objectives and achieving campaign goals. McMaster University’s Digital Marketing program gives today’s professional the essential tools and tactical skills to effectively apply data, manage creative content, and measure digital strategies to engage and convert today’s consumer. | | |
Next Steps | | | |
*We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.