| This course emphasises applied critical thinking and analysis, helping to equip you with the necessary skills to thrive in a career in marketing. The course is designed to enhance your knowledge and understanding of marketing. It is relevant for you if you have already studied marketing as part of another course and want to continue to develop your specialist knowledge, or if you are new to marketing having studied a degree in another subject. The course focuses on contemporary issues and provides the opportunity for you to put marketing theory into practice through the use of relevant case studies and projects. * We have a vibrant and diverse student learning environment, with a focus on meeting the creative and analytical challenges posed by modern marketing. * Key areas of study include Strategic Marketing Management and Contemporary Consumer Engagement. * Further specialisation and an opportunity to pursue an area that interests you or which you are passionate about is available through your choice of multidisciplinary option modules and the research. |
These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
For Canadian residents: A Bachelor degree (Honours) / Baccalaureat de type Honours is required. A minimum of 2.3 on a 4 Point GPA or a 5.2 on a 9 Point GPA is required for most masters courses. A small number of our masters courses require 3.2 on a 4 point GPA or 7.2 on a 9 point GPA. |
* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.
