Manchester Metropolitan University

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Sports Marketing Management (BSc)

Manchester Metropolitan University

Faculty:Department of Management
Degree:Bachelor; Honours
Field of Study:Marketing, Other
Sport and Fitness Administration/Management
Length:3 Year(s)
Cost per year:*
National: $27,288

Fees are in Canadian Dollars and may vary due to the exchange rate.

Careers:InfluencerRecreation and Sports ManagersCoaches

Description:

In this fast-moving competitive industry there is a demand for talented professionals who understand the sports sector and can use their marketing skills to best effect. The degree has been developed in conjunction with practitioners from the sports marketing industry who are also involved in the delivery of the programme as guest speakers. This enables you to learn directly from their real life experience and industry knowledge. Through this degree, you can develop the skills and knowledge to devise, plan and co-ordinate marketing activities for the sports sector. An important part of the course is the development of an understanding of the unique features of marketing in a sports environment and as part of this you will be introduced to areas such as brand management, licensing and maximising commercial potential. Creativity is a highly-valued attribute in this sector and you will be encouraged to develop fresh approaches to marketing challenges throughout the course. Typical challenges you may face are maximising the commercial return of a sports venue, developing a sustainable fan base for a sports club or sports brand, launching a sportswear range or attracting a media partner for a new venue.

Prerequisites:

These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
    Canadian High School diploma holders (Grade 12 graduates) are usually accepted, subject to meeting the minimum entry requirements of the University. Please note that Grade 11 mathematics and English and/or above are usually required for most academic courses. You can inquire for more information on admission requirements by accessing http://www.studentssolution.co.uk/contact_us.php and contacting the international education advisor in Canada.
    Test Scores:
    • International English Language Testing System (academic or immigration) [min. 6.0]
    Application Notes : Please visit http://www2.mmu.ac.uk/international/courses/english-language-requirements/ for English Language Requirement test scores needed for each program.

    * We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.

    Modified on June 06, 2019