|Field of Study:||Marketing/Marketing Management, General
|Description:||The MA Cultural Management explores where cultural theory meets management practice. It provides a framework of understanding of the needs of cultural organisations including their social and cultural context, the business and funding environment and aesthetic aims and concerns. It considers the Cultural and Creative Industries in a critical manner.
The MA offers an innovative approach to creative and cultural leadership, including operational and strategic management with a specialist focus. The programme offers professional development at a high level, encouraging learners to critically reflect on policies, procedures and practices informed by theory, considering audience engagement and development, income generation, customers and consumers. Innovative partnerships with cultural organisations provide practical opportunities.
|Cost per year:*||
Costs may vary due to the exchange rate.