Carleton University

International Marketing and Trade

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Program Information

School:Carleton University
Faculty:Sprott School of Business
Degree:Bachelor; Honours
Field of Study:International Business/Trade/Commerce
Marketing/Marketing Management, General
Description:This concentration prepares students with the required skills for assessing international expansion opportunities. It focuses on marketing management, as well as on the international consumer perspective. As culture plays an important role in explaining why consumers behave differently in different parts of the world, students will learn how to adapt business strategy to those cultural differences and new environments. They will also learn how to assess the different foreign expansion alternatives that companies face when going abroad. This conceptual and practical approach allows students to help companies to successfully compete in international markets.
URL:International Marketing and Trade at Carleton University
Length:4 Year(s)
Cost per year:*
National: $9,966
International: $27,683
Scholarships:13
Careers:Fundraising ConsultantsBuyersAdvertising and Promotion Consultants

Admission Requirements

Grade for Entrance Previous Year (%)*82 to 85
Prerequisites:*

These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.

  •  Grade12 English (ENG4U) 
  •  Grade12 Advanced Functions 
  •  Grade12 Mathematics 

Advance Functions mark must be low to mid 70s. Calculus and Vectors recommended

Test Scores:
  • Canadian Academic English Language Assessment [min. 70] or Test of English as a Foreign Language (Internet Based) [min. 86] or Test of English as a Foreign Language (Paper Based) [min. 580] or International English Language Testing System (academic or immigration) [min. 6.5]

* The entrance grade may change from year to year. Please contact the school for further information.

* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.

Modified on July 18, 2017

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